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If you’re just getting started in internet marketing now, I envy you. Today there are so many exciting tools and resources that don’t cost anything, yet they can become invaluable to you on your online marketing journey. Here are a few of my favorites:
Websites You Don’t Want to Miss
Google Digital Garage
https://learndigital.withgoogle.com/
Interactive learning modules on a variety of digital marketing topics, including search engine optimization (SEO), social media marketing, and email marketing.
HubSpot Academy
https://academy.hubspot.com/
Comprehensive library of marketing courses and certifications, covering various aspects of digital marketing.
Moz Beginner’s Guide to SEO
https://moz.com/beginners-guide-to-seo
A well-structured guide covering the fundamentals of SEO, ideal for absolute beginners.
SEMrush Academy
https://www.semrush.com/academy/
Free courses and webinars on SEO, content marketing, and PPC advertising.
Facebook Blueprint
https://www.facebook.com/business/learn
Official training platform from Facebook for mastering Facebook and Instagram advertising.
Social Media Examiner
Blog and podcast with expert articles and tips on social media marketing.
Copyblogger
https://copyblogger.com/
Resource for learning about content marketing and copywriting, with valuable blog posts and free ebooks.
Ahrefs Blog
https://ahrefs.com/blog/
In-depth articles and tutorials on SEO, content marketing, and competitive analysis.
Backlinko
https://backlinko.com/
Blog by Brian Dean, one of the leading SEO experts, offering actionable tips and strategies.
Neil Patel’s Blog
https://neilpatel.com/blog/
Blog by renowned digital marketing expert Neil Patel, covering various marketing topics.
Blogs and Podcasts
Marketing Land
https://martech.org/
News website covering the latest trends and developments in digital marketing.
Marketing Profs
https://www.marketingprofs.com/
Website with articles, webinars, and podcasts on a wide range of marketing topics.
MarTech Today
https://martech.org/
Podcast and website covering marketing technology and its applications.
Social Media Today
https://www.socialmediatoday.com/
Website and podcast focused on social media marketing news and trends.
The Marketing Companion
https://marketingcompanion.libsyn.com/
Podcast by Mark Schaefer, a renowned marketing speaker and author, offering insights and inspiration.
Tools and Resources
Google Search Console
https://search.google.com/search-console/welcome
Free tool for monitoring website performance and optimizing for search engines.
Google Analytics
https://analytics.withgoogle.com/
Free tool for tracking website traffic and analyzing user behavior.
Canva
https://www.canva.com/
Free graphic design tool with templates and resources for creating visual content.
Buffer
https://buffer.com/
Social media management tool with free plan for scheduling and publishing posts.
Hootsuite
https://www.hootsuite.com/
Social media management tool with free plan for managing multiple accounts and scheduling posts.
Mailchimp
https://mailchimp.com/
Email marketing platform with free plan for sending email newsletters and campaigns.
Answer the Public
https://answerthepublic.com/
Tool for researching popular keywords and questions related to your niche.
Keyword Planner
https://ads.google.com/home/tools/keyword-planner/
Free tool for researching keyword search volume and competition.
SEO Minion
https://seominion.com/
Free Chrome extension for performing basic on-page SEO analysis.
Grammarly
https://www.grammarly.com/
Free grammar checker and writing assistant.
These resources are great starting points for your journey, offering you valuable knowledge and skills to build your successful online presence. As always, the best way to learn is by doing, so experiment with different strategies and see what works for you.