Rise of the Machines (Sort Of): How to Create a Digital Influencer and Watch Brands Line Up

Forget flesh-and-blood influencers with their diva demands and questionable sponsored posts. The future of marketing is here, and it’s pixelated. That’s right, we’re talking about digital influencers – those AI-powered personalities who are taking social media by storm. Before you

Course Creation Killers: 7 Deadly Sins to Avoid

So, you’ve poured your heart and soul into crafting the perfect online course. You’re brimming with knowledge, bursting with enthusiasm, and ready to share your wisdom with the world. But wait… why aren’t the sales rolling in? Let’s expose the

How to Lose $31.5 billion

According to Fidelity Investments, “X” is worth 71% less since Elon Musk took over and burned its bridges with advertisers. Pop Quiz: How do you get a company worth $12.5 billion? Simple – you buy a $44 billion dollar company

Mining Testimonials for Fun and Profit

We’re all familiar with how important testimonials can be to the sales process, but have you ever considered that they’re also a goldmine of information you can use in your own marketing? The next time you’re perusing another product creator’s