List Building

How to Build a RESPONSIVE List that OPENS Your Emails

If you want to build a BIG list and you don’t care whether or not anyone on that list ever opens or reads your emails, then do what most marketers do:
Create a blind opt-in form that does NOT tell the new subscriber what they are receiving.

Growing Your Business

Are Benefits Hurting Your Sales?

Just a thought…
What do people talk about?
Do they talk about what’s right with the world? Or what’s wrong with it?
Do they talk about what their government is doing well? Or what the government is doing wrong?
Do they talk about how wonderful it is to be alive? Or do they talk about their aches and pains?

List Building

Is Twitter Dying?

Over the last few years, concerns about a declining user base have made marketers question the state of Twitter.

Growing Your Business

YouTube’s Original Content Will Be Ad-Supported and Free

YouTube is going to make its paid content free as of September 24th. Because YouTube’s original series have been gated for so long, it’s likely that those viewers who held off from paying for the membership will flock to the original content when it is opened for all.