When you think of TikTok, it’s easy to picture a platform filled with dancing teenagers and viral challenges. But the reality is that TikTok’s audience has been steadily aging up over the past several years. If you’ve been dismissing TikTok
Author: Jim Donnelly
Double Your List Building with Interactive Challenges
Interactive challenges are becoming a game-changer for list building lead magnets in 2024. Timed challenges, in particular, have proven to be incredibly effective. These challenges not only engage your audience but also keep them coming back for more, creating multiple
Membership Site Case Study: From Broke Teacher to Thriving Online Entrepreneur
Melyssa Griffin’s story began far from the world of online business. As a high school English teacher in Japan, she loved teaching but felt that something was missing. She wanted more creativity and autonomy in her life, but like many,
How the Halo Effect Can Supercharge Your Internet Marketing
Long ago when I first started dabbling in online marketing, I vividly remember the time I stumbled upon a software company’s website that just blew me away. The design was clean, the messaging was spot-on and the articles on that
The Marketer’s Adventure: Three Lessons in Success
Once upon a time, in the bustling city of Marketopia, there lived a young and eager marketer named Alex. Fresh out of business school and armed with an internet connection, Alex was ready to conquer the world of online marketing.