Sometimes the world does give me a little nudge
Like the time I was introduced to a small group of young copywriters at a conference. They were polite and pleasant enough.
Your Guide To Starting A Profitable Online Business
Sometimes the world does give me a little nudge
Like the time I was introduced to a small group of young copywriters at a conference. They were polite and pleasant enough.
The best copywriters in the world do this, although you may never hear about it.
It’s so simple, really, and yet powerful. And once you start doing it, you’ll likely see your sales go up in a really big way.
It’s all about fancy copywriting and Jedi mind tricks to make the sale with your copy, right?
After all, that’s what most copywriters will tell you.
This might be the most important word in the copywriter’s arsenal, ranking higher than even “free,” “new” and “savings.”
Do you have any guesses as to what this word might be?
We’re talking about the word “you.”
As a marketer, your objective is to get your customer’s attention, hold it, and then make the sale.
The problem is, all you have in your arsenal to accomplish all of this is words. Whether you’re writing sales copy, recording a video or even speaking to a live audience at a conference, it’s the words you use that will make or break your conversion rate.