As you know it can be very expensive to attract new customers into an online business. And in any case even if you aren’t spending money on ‘paid advertising’ and simply just receiving traffic (via organic search engine rankings), you’d still

Your Guide To Starting A Profitable Online Business
As you know it can be very expensive to attract new customers into an online business. And in any case even if you aren’t spending money on ‘paid advertising’ and simply just receiving traffic (via organic search engine rankings), you’d still
According to legendary advertising man, Leo Burnet, “Dull and over exaggerated ad copy is due to the excess use of adjectives.” To prove it, he asked his staff to compare the number of adjectives in the 62 ads that had
Have this handy little checklist to hand the next time you are writing or proof reading a sales letter. make sure you have checked off all the pointers on the list. A checklist of copywriting elecments you should always include. .
I saw a forum thread the other day, in which a new marketer wanted to know what viral content was, and how to make something go viral. The first half of the question is easy: Viral content is content that
The word ‘Free’ has proven over and over again to be the strongest, most important word in marketing anything and yet few people make the most of it. I’ve never seen anyone overuse this word in a mailshot and yet