“Oh yah, everybody loves to pick on the guru’s, right?”
Maybe. But then again perhaps there’s a reason why.

Some years back I did a test run on a new software I was selling. I wanted to price it at $49, but it didn’t sell well at all during the test.
I knew the software was awesome and did exactly what it needed to do. Furthermore, I knew this was something marketers needed at the time to increase their own sales.

‘Pregnant Roller Skates.”
That’s what people called the first Volkswagen Beetles.

Not all upsells are automated.
Some of them are born out of a genuine desire to help your customers.

I just had to share this with you. While researching how to better arouse a reader’s curiosity, I came upon a post that referenced UpWorthy’s editorial process for headlines.