The “IT” is whatever you want bring into reality. For our purposes, we’re going to talk about how to “Make Your New Business” happen, but you can use this knowledge to create almost anything from scratch.
Without permission.
Without bosses.
Without someone telling you no, no, NO you CANNOT do that.
Without the roadblocks you’ve come up against before.
And without that monkey voice in your head telling you that you’re not good enough, that people will judge you, that you need to just keep your head down and be a good little worker for someone else.

Before we get started, I better clear one thing up…
WHAT THE HECK IS A BULLET POINT, ANYWAY?

When creating your logo or the look of your website, color plays a key role in the snap judgments people make about your business. According to Emerald Insight, between 62 and 90 percent of that first impression is based on color alone. This means your color choice of logo or website could make or break a customer’s decision to buy.

“Newsjacking” is the act of leveraging breaking news to get traffic to your content.
Let’s say there’s a blackout at a Superbowl, and Oreo immediately tweets out an image of an Oreo cookie in the dark with the words, “You can still dunk in the dark”. Yeah, you remember when that happened, right? It’s an example of newsjacking, and that one tweet (which cost nothing) was worth more in sales and publicity than buying a Superbowl commercial.

There is a shrub that can grow 115 feet tall and touching this plant just once can cause you enough pain to make you consider taking your own life.
That’s the stuff of late night scary “B” movies, right?