Unleashing the Unfair Advantage of Unlikely Alliances
A laundromat and a bar share a common wall. The owners get to talking and realize they have an opportunity
How Your Foot (in the Door) Turns Cold Leads into Loyal Customers
Ever had someone ask you for a tiny favor, and before you knew it, you were knee-deep in commitment? Maybe
Landing Page Optimization Checklist
Optimizing your landing page involves a combination of strategic planning, testing, and refinement. Regularly revisit this checklist to ensure your
How to Get a 200% Increase in Opt-Ins
Here’s how a simple change to your opt-in page can give you a 200% increase in your conversions.
Or rather…
The BIG mistake you’re making right now that’s costing you a TON of opt-ins every single day.
Weird Way to Get More Subscribers
This is a slight variation of a common trick you’ve seen if you have an adblocker.
Killer Copy for Your ‘Thank You for Subscribing’ Page
It’s hard to know sometimes just what you’re supposed to put on each page of your funnel, including your, ‘thank you for subscribing’ page.
You need to reassure new subscribers that they did the right thing. You’ve got to let them know how to get the lead magnet. And you want to convince them to click on that email and follow the instructions.
Simple Trick to Increasing Conversions
Take a look at your sales page, your opt-in box or anything where you are trying to get a conversion.
What is the dominant color on that page?
Your Guide To Start Making Money Online
SEO Is Dead (Kinda). Meet SPO — The Strategy That Actually Pays
Most marketers are still playing the wrong game when it comes to search traffic. They chase rankings. They celebrate pageviews. They obsess over keyword volume like it’s 2012. But here’s the problem: Traffic alone doesn’t pay the bills. If your
Case Study: How a Laid-Back Pet Lover Built a 6-Figure Business in 6 Hours a Day — By Breaking All the “Hustle Rules”
Ron didn’t launch his pet business with a fancy plan or startup capital. He started it half-heartedly in college — between parties, skipped lectures, and way too much takeout. But one thing stuck: his love for animals. And the idea
Short. Addictive. Profitable. Why Short-Form Video Is the Marketing Gold Rush of 2025 (And How to Get Your Cut)
Forget everything you thought you knew about social media. This isn’t a gentle shift. It’s a platform-wide power grab — and short-form video is winning by knockout. In 2025, attention is a shrinking resource. People scroll faster, care less, and
The AI SaaS Gold Rush Is Here — Affiliates, Don’t Screw This Up
The AI SaaS boom isn’t just a trend — it’s a category-defining shift. Tools that write your content, talk to your customers, and even edit your videos while you sleep are being launched weekly. And affiliate programs for these tools?
Selling Knowledge is So Yesterday – How to Offer What People Really Want
If you’re building an audience and monetizing your expertise by teaching others, here’s a reality check: packaging and selling information the same way you did a few years ago may no longer cut it. The game has changed—and if you