Research shows these tiny tweaks can skyrocket your conversions — no PhD required. Marketing isn’t just art — it’s science (and occasionally a bit of witchcraft). Thomas McKinlay, founder of Science Says, digs into the data so you don’t have
Author: Jim Donnelly
The Hashtag Playbook: How One Simple Hack Can 10X Your Social Reach
If you’re not using hashtags strategically, you’re leaving reach – and revenue – on the table. They aren’t just trendy social media add-ons. Done right, hashtags are magnets: They pull in fresh eyes, signal algorithms, and connect you with the
Recycle Like a Content Goblin: The Secret Art of High-ROI Repurposing
Let’s be real: Creating content from scratch every day is a great way to burn out, go feral, and start whispering “value ladder” in your sleep. So what’s the smarter move? Repurpose like a content goblin. Not a strategist. Not
The Zeigarnik Effect: The Psychological Glitch That Can Explode Your Marketing Results Part 8 – Your Million Dollar Zeigarnik Effect Funnel Blueprint
We’ve covered how the Zeigarnik Effect—your brain’s obsessive need to resolve unfinished business—can make content addictive. Now let’s wire that same brain glitch directly into your funnel so leads don’t drift away… they keep clicking, keep reading, and keep buying.
The Zeigarnik Effect: The Psychological Glitch That Can Explode Your Marketing Results Part 7 – Are You Ready for the Dark Art of Loop Stacking?
(Warning: Side effects may include higher conversions and dangerously loyal fans.) Once you’ve mastered the basics of the Zeigarnik Effect—like teasing a juicy detail at the end of an email—you’re ready for the dark art of loop stacking. This is