Internet Marketing

Secret Fortune: Why Smart Marketers Are Obsessing Over Reviews

Every customer review tells a story—thousands of them, in fact, flooding the digital marketplace at an unprecedented rate. When McKinsey reported an 87% surge in online reviews just four years ago, it signaled more than just growing consumer engagement. It

How to Build Your Own AI Search Empire (And Leave Google in the Dust)

Have you ever wondered what would happen if you combined Google’s power with your niche expertise? That’s exactly what Encore did for thrifting—and their success blueprint is something you can steal (legally, of course). The Golden Opportunity Most Marketers Miss

Claude AI: The Best AI for Persuasive Copy?

There’s a new AI chatbot on the block, and it’s called Claude. I don’t know why that name bothers me… certainly it’s a better than ChatGPT, right? Name aside, let’s dive into what Claude is and why it could be