Why Video Emails Are Outperforming Your Best Copy and How to Use Them Without Getting Fancy PLUS 7 High-Converting Video Email Scripts If your email open rates feel like a slow crawl and your click-throughs are flatter than last week’s
Category: Email Marketing
10 Insider Tips to Choose the Ultimate Email Marketing Platform (and Dodge a Costly Mistake)
Not all email marketing platforms are created equal. The best platforms come packed with innovative, next-level tools that can completely transform your strategy and keep you ahead of the competition. Ready to take your email marketing to new heights? Here
The Zeigarnik Effect: How to Keep Your Audience Hooked Like a Netflix Cliffhanger
Ever start a Netflix show thinking, “Just one episode”—only to look up, it’s 3 AM, and your brain’s begging for just one more? There’s a reason you’re sleep-deprived, emotionally invested in a fictional stranger’s love triangle, and incapable of stopping:
Are You Selling Too Soon? How Message to Market Match Drives Conversions
We love diving into psychological principles like scarcity, social proof, and urgency because they’re fun, easy to implement, and do indeed help boost sales. But here’s the truth: These tactics are more like the icing on the cake than the
The Psychology Behind These 6 Irresistible Marketing Emails
Have you ever wondered why some marketing emails seem to effortlessly grab attention and get results? The secret lies in the psychology behind them. Here we’ll break down the thought processes and emotional triggers that make these six irresistible email