Category: Email Marketing

Maurice Sendak, author and illustrator of Where the Wild Things Are, received what he calls the highest form of compliment by a child fan who wrote him. “Once a little boy sent me a charming card with a little drawing

SEO in 2018: Optimizing for Voice Search By understanding the nuances of voice search, marketers can do a better job of helping searchers find exactly what they’re looking for when they’re asking for it by voice. SEO in 2018: Optimizing

There is an urban legend that says customers on a mailing list received letters greeting them with, “Dear Rich Bastard.” Funny thing is… it’s actually true. Naturally, it was unintentional, but it did happen. The company in question was trying

When a lot of people think about sending an email to their list, they think it’s a matter of writing it, proofing it, and then hitting the broadcast/send button. Then they go off to enjoy the rest of their day.

No one ever wants to let their list grow cold, but sometimes it happens. And when it happens, you wonder if you should abandon the list or try to warm them up again. That decision is up to. But if