Category: Growing Your Business

YouTube is going to make its paid content free as of September 24th. Because YouTube’s original series have been gated for so long, it’s likely that those viewers who held off from paying for the membership will flock to the original content when it is opened for all.

I’m sure we’ve all heard that quote “when life closes a door, it opens a window”. It’s such an old and often quoted (and misquoted) phrase that I cannot even find the original author of this bit of wisdom.

Sprout Social’s report uses data from over 25,000 customer interactions in its social media software and compiles the findings into generic breakdowns by platform.

This is huge, yet few marketers even think about it until they’re months into their business and wondering why they’re not making the big money.
Yet it’s pretty darn obvious to anyone else on the outside looking in at the business.

If you have a continuity program, then you’ll want to pay attention to this.
No doubt you’re offering your continuity/membership program to your subscribers.
But there is a certain segment of those subscribers who simply aren’t taking the bait. After repeated emails promoting your membership, they still haven’t joined.