Internet Marketing

Do you see what I see?

A master was instructing his pupils and one day he said to them –
“When you look at me what do see? When you look in a mirror what do you see?”
The pupils were somewhat baffled by this cryptic statement, and after conferring amongst themselves one went to the master and asked – “Master, we don’t understand, what are you trying to teach us?”

Internet Marketing

Stop Writing Blogposts and Articles – Do This Instead

You’re going to think I’m splitting hairs on this one.
And maybe I am.
But if you’re tired of writing articles and blogposts, I’d like to propose a mind shift that’s helped me out immensely.
Instead of writing articles, write a column.

Internet Marketing

How to Sell 50% More with One Check Box

You walk into McDonald’s and order a burger, fries and a drink. But before you check out, the cashier asks you a helpful question: “Would you like me to Supersize your meal for you?”

Internet Marketing

What’s in a Pandemic Name?

The next time you name a website or product, you might want to think about the co-founder of Microsoft, Bill Gates.
Bill and Melinda Gates have spent years helping to eradicate diseases in Africa. The man knows a thing or two about pandemics and about marketing.

Internet Marketing

Gaining the Invisible Edge

Some online marketers just naturally do far better than others. Why is that?
They get heard, they are remembered from one week to the next, they are followed socially online and they sell stuff. A LOT of stuff.