X Says, “100 Pennies for Your Thoughts”

So much for free speech on X; Musk confirms new users must soon pay to post. The fee, likely $1, is aimed at stopping “relentless” bots, Musk said. Elon Musk is planning to charge new X users a small fee

Is Social Media Authenticity the Ultimate Sales Magnet?

Let’s face it: Some people can smell a con a mile away, and on social media those folks will never believe a word you say unless you’re being your authentic self. This means you and your business are true to

Unleashing the Power of User-Generated Content

User generated content can provide you with third party testimonials and endorsements, as well as a goldmine of product-centered content that you don’t have to create yourself. For example, GoPro practically pioneered the concept of user-generated content (UGC) marketing.  Their