Forget everything you thought you knew about social media. This isn’t a gentle shift. It’s a platform-wide power grab — and short-form video is winning by knockout. In 2025, attention is a shrinking resource. People scroll faster, care less, and
Category: Viral Marketing
The Secret Formula to Monetizing a New YouTube Channel in Weeks (Not Months!)
So, you’ve launched your YouTube channel, but the thought of waiting months to start making money feels like watching paint dry. What if you could hack the system and turn your channel into a revenue machine within weeks instead? The
Why Do Some Posts Go Viral and Others Don’t? The Facts You Need to Know
Creating viral content is the dream of every marketer, but it’s not a simple task. Despite the allure of overnight success (whoo-hoo!) the reality is that viral content results from a mix of emotional triggers, timing, and strategic storytelling. Research
The 999th Example of Influencer Marketing at Work
While I made that number up, it’s incontrovertible that influencer marketing can increase sales. Our latest example is the Crookie, the French pastry craze that took over TikTok. in 2022 Parisian pastry chef Stephane Louvard stuffed cookie dough in a
Faceless Influencers: Trend or Here to Stay?
Have you noticed accounts with beautiful photos and tips but with no faces attached? This is the rise of faceless influencers and creators. What are Faceless Influencers? These social media ‘stars’ build followings without ever showing their faces. While the