Can You Supercharge Your Brand by Creating Your Own Awards?

Forget the red carpets and acceptance speeches – the next big marketing tactic might be right in your own hands. Creating and giving out your own awards can be a surprisingly powerful way to generate buzz for your brand. Why

Internet Marketing

Streamlining Your Content for Maximum Impact

Years ago, I loved to read Stephen King’s horror novels, but there was one thing about them that drove me crazy – the massive number of adjectives. His meticulous descriptions felt like wading through molasses. Pages dedicated to the chipped

Being Average is More Competitive

If you’re working in a popular niche, then you’ve got competition. Set yourself apart in that niche as being the one who is different or has a different view or solution, and suddenly you have very little competition. But being