Imagine this true story: A marketer is ready to ditch a component from their product, thinking it’s just a bonus feature. But then, they asked one simple question to their customers: “What do you find most valuable in this product?”
Category: Internet Marketing
Devil’s Advocate: Are One-Time Payments Actually Better Than Subscriptions?
Let’s talk about something that’s borderline heresy in the online business world: Ditching the subscription model. Don’t get me wrong – I LOVE LOVE LOVE recurring payments. And I do everything I can to build out as many of them
The Secret to Long-Term Growth? Build a Place Where Your Customers Belong
Think of your brand’s customers and prospects not just as transactions—but as a fan club waiting to be built. A “gathering place” isn’t just a forum or a Facebook group – it’s a space where shared values, camaraderie, and collective
Affiliate vs Product Showdown: What’s Your Best First Money Maker?
How to Choose the Right Path (and Why You Might Want Both) If you’re new to online business, one of the first big decisions you’ll face is this: Should you start with affiliate marketing or create your own product? Or
9 Sneaky Marketing Tactics Hiding in Plain Sight—Did You Catch Them?
Most marketing strategies shout to be heard—flashy design, loud headlines, big claims. But the real power moves? They’re the quiet ones. The subtle nudges. The psychological whispers that make people click, convert, and come back for more… without even realizing